Legal & Ethical Online Marketing Webinar: Strategies for Growing Any Behavioral Practice
Are you struggling with the legal and ethical issues involved with marketing your behavioral services online?
Implement a series of 7 proven effective strategies to easily leverage your time and energy and dramatically expand your reach online as a traditional and/or telepractice behavioral professional. Learn how white papers, quick reports, blogs, ebooks, webinars, continuity programs can dramatically expand your ability to recruit new clients, create passive income and be simplified with current Internet services.
This webinar answers these questions:
Which information is required by licensing boards for professional websites advertising clinical services?
How can using a directory website as a licensed professional be a violation of HIPAA?
How can professionals most successfully deal with negative Yelp reviews?
Which types of self-help products can be created by professionals to promote their clinical services?
Which areas are the least expensive yet most successful for online promotion of a behavioral practice?
Which areas are best for you, given your specialty niche?
When: Live on May 24, 2017 from 2pm – 3pm Eastern Fully recorded and available 24/7 after the event to review anytime for 6 months from registration date
What: Live & recorded event includes access, slides, and handout
Cost: $35 (includes 1-CE Hour)
Name at least one ethical issue of relevance to online marketing of a behavioral practice
Intelligently discuss how to quickly and easily repurpose your existing promotional material to reach more people with your message
Identify at least three economical resources to make your marketing campaign a reality
Name at least three elements required by the Federal Trade Commission (FTC) for product promotion on your professional website
Outline a simple formula for social media success with Facebook, LinkedIn, Slideshare, Pinterest and Twitter
Dr. Maheu has been a leader in telemental health since 1994. With four textbooks, dozens of book chapters and journal articles to her name, as well as having educated more than 15,000 clinicians, she is in a unique position to guide you or your organization in finding a maximally profitable niche in this rapidly expanding market. She is a master at getting to the point and answering your questions with clear, actionable, evidence-based suggestions that will move you to your goal both quickly and accurately.
This program is for beginning and intermediate-level “telepractitioners” and “telesupervisors” wishing to deliver telemental health services in these disciplines:
Webinar video recording, presentation slides, and webinar handout
Access to the power and interactivity of the most cutting-edge technology available today for learning (login is required)
Ability to take your post-test and course evaluation online
Printable course completion certificate for your licensing board
Access to TMHI Community Forum to ask related questions
Full customer support
100% money-back guarantee for 30 days!
Program is approved for 1 CE Hour, applied toward state requirements for Legal/Ethical CEs with APA, and a variety of other CE-approval providing groups. NOTE: This webinar is not available for NBCC-approved CE Hours. Counselors needing CE credit may be able to submit for credit under APA approval. Please check if your licensing board allows this method. To confirm with your licensing board that they accept our CE provider status, you can find our provider information at telehealth.org/ces. If you have any questions, contact us.
"For nearly 20 years Marlene has been the leader in thought, training and advocacy regarding the impact of technology on mental health professions."
Donna Ford MA,
Former President, American Counseling Association
"As a consultant, Dr. Maheu is creative, engaging, insightful, funny, easy, wise, and overall a delight to work with. Her energetic participation was infectious and raised everyone's game."
CEO, Ease Interactive
"Technology is crucial to our advancement as a profession in the 21st century. Marlene Maheu has been a forerunner in this endeavor to bring telepsychology to our practice, training and research."
Jean Lau Chin, ED.D., ABPP
"The Telebehavioral Health Institute provides all of the essential training needed to start practicing telemental health or telepsychiatry. The courses are unsurpassed, unique and contain everything one needs to know in order to start practicing. Upon completing this training, a provider is "ready to go."
Timothy Lacy, MD.
Former Chief of Telehealth for the US Air Force Surgeon General, CEO of Stonetree Medical Technologies, LLC
"Marlene is an engaging speaker and is at the cutting edge of mental health and technology. I'd highly encourage seeing one (or more) of her presentations. Her ideas will inspire you with possibilities."
Steven Walfish, Ph.D.
Partner at The Practice Institute and co-author of Financial Success in Mental Health Practice
"Dr. Maheu has been a consistent and courageous pioneer in the use of technology to improve mental health services for over a generation. Her training will provide you with essential tools to start a successful telepractice while remaining complaint with legal, ethical and other risk management strategies."
Luciano L'Abate, Ph.D.
Professor Emeritus of Psychology, Georgia State University
"Marlene is incredibly tech savvy with laser-sharp understanding of how to make the best use of innovative social media in professional settings."
Stephanie A. Shields, Ph.D.
The Pennsylvania State University
"Marlene is a pioneer, leader and strong advocate for ethical telemental health practices. Her presentations, workshops, articles and books provide valuable, thoughtful and informative ideas about how to deal with the many complex issues presented by rapidly evolving technologies."
Kenneth Drude, Ph.D.
"Dr. Maheu did a superb job of teaching many of the key concepts in tele-mental health to therapists in our organization."
Eric Kuelker, Ph.D.
Past President, Mental Health Pros
"Marlene is a true innovator in bringing technology to the mental health field. Her books are a must and I recommend them to my students."
Dale Masi, Ph.D.
President/CEO, Masi Research Consultants Inc
"Dr. Maheu is one of the most knowledgeable people in the country in the area of psychology and technology. She has a rich perspective on the benefits and challenges in this field and has been extremely generous in sharing her resources and expertise."
Judith Blanton, Ph.D.
"Marlene has established herself as a pioneer, expert, and forceful advocate for the telehealth. I've taken her courses and periodically consult with her. I count on her for thoughtful and ethical guidance in this complex field."
Larry Brooks, Ph.D.
Clinical Psychologist, Private Practice - Psychotherapy & Supervision
"Dr. Maheu is a leading national expert on the application of psychology in tele-health, online services and use of new technologies to support and expand your practice. Marlene does terrific workshops--don't miss them if you have a chance to see her in action."
James Bray, Ph.D.
Past President, American Psychological Association
"Dr. Maheu is psychology's telehealth visionary, leading our colleagues through professional training in ethics and innovative technologies since the mid-90's. Telepsychology is the 21st century and our practitioners in particular must become knowledgeable."
Pat DeLeon, Ph.D., MPH, JD
Former President, American Psychological Association
"I wanted to establish a task force on 'new media,' but only if Marlene Maheu, a long-time leader in telepsychology, would agree to be its chair. She did, and the task force exceeded my highest hopes."
Ellen Cole, Ph.D.
Former President, Society for the Psychology of Women, American Psychological Association
"Dr. Maheu is an outstanding leader, educator, and creative force in the field of telehealth. She has been a long-term advocate for the use of empirically-based practices in telepsychology and has provided solid guidance to practitioners in the ethics and conduct of telehealth services."
Robert L. Glueckauf, Ph.D.
College of Medicine, Florida State University
"Marlene Maheu is a trailblazer in the field of telehealth. She was one of the first psychologists to even consider the concept of providing electronic services to patients and has been a leader in that field. Marlene is also a mover and a shaker and seems to be able to make nearly anything happen."
Larry Rosen, Ph.D.
Professor, CSU Dominguez Hills
"Dr. Maheu was writing and presenting on telehealth and psychology of the Internet when the rest of us didn't even know how to spell it, much less know what it means or how to practice it. She is a true visionary and a pioneer in the important area of tele-mental-health."
Ofer Zur, Ph.D.
"Marlene is an intelligent, thoughtful, and diligent clinical psychologist. I've known her for years and her work in ethics and telehealth have been of the highest caliber."